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What Is Isotonic?

 Isotonic is a word, and that's all, to a lot of people. What does it mean? Broken down to its roots, "iso" means "the same" and "tonic" means "pressure" or "tone." When isotonic is used to describe solu­tions for human consumption, it means having the same fluid pressure as body fluids. Tears, blood plasma, lymph and other body fluids are all isotonic. When we ingest food, gastric (or stomach) juice is secreted onto the food, and muscular contractions of the stomach mix the contents until a reasonably uniform solution is achieved. The solutions of food (or chyme) that enter the small intestine for absorption are made isotonic by the action of the stomach in a time-consuming process.

 

The fluid pressure of food or Isotonic's solutions across semi-permeable membranes, such as the walls of the small intestine, is generally referred to as having a particular osmolarity or tonicity. For the purposes of this discussion, osmolarity is measured in units referred to as milliosmoles/kilogram (mOs/kg). It can be said that when solutions on opposite sides of a membrane have the same osmolarity, they are iso-osmotic or iso-tonic. Normal human blood serum (the fluid portion without cells and platelets) has an osmolarity of 288 mOs/kg, as do most other fluids in the body. Therefore, in physiologic terms when a solution’s osmolarity is the same, or nearly the same, as that of normal human blood serum, it is referred to as isotonic.

 

Isotonic's® products are formulated with the proper balance of fructose, d‑glucose, citric acid, potassium bicarbonate and other key ingredients to assure that they are isotonic when properly prepared. This combination of ingredients is necessary to maintain the flavor, isotonic character, pH, and delivery efficiency of these fine nutritional supplements.

 

Because these products are powders, none of the fillers, binders, coatings, and lubricants that are common to tablet manufacturing are found in Isotonic's®. There are no gelatin capsules or the fillers to make things fit the capsules. All that is in them is what is necessary to make Isotonic's® work, and nothing extra.

 

Gastric emptying time

 

Why is gastric (stomach) emptying time so important? The answer is simply this: the longer the supple­ments stay in the stomach, the longer the time before absorption can begin, because no appreciable absorption occurs from the stomach. Often the rate‑limiting step in the absorption process is the time it takes for the tablet or capsule to disintegrate, and the nutrients to dissolve and equilibrate to the proper state (isotonic) to leave the stomach. When all this has been completed, up to forty (40) minutes after ingestion, the diluted, acid‑attacked nutrients can enter the small intestine for absorption.

 

Why is gastric emptying time stressed when talking about Isotonic's®? Because the fastest emptying time occurs when isotonic solutions enter the stomach. When the biological sensors in the gastrointestinal tract detect that the ingested solution is isotonic and at a correct pH, the pyloric or duodenal valve at the lower end of the stomach remains open, and the solution is squirted into the small intestine. At that point the pancreas secretes digestive enzymes in a physiologic sodium bicarbonate solution that neutralizes the acidic material flowing from the stomach. Absorption of the nutrients by the intestinal mucosa then starts to occur.

 

RAPID GASTRIC EMPTYING IS THE KEY

TO RAPID ABSORPTION.

 

Isotonic's® products are the key to rapid gastric emptying.

 

 

Concentration and Absorption

 

 

Concentration and absorption are factors that go hand in hand for the proper use of nutritional supplements. Concentration, the amount of nutrient dissolved in a given amount of solution, is directly related to the efficiency of nutri­tional absorption. It is known that the greater the concen­tration, as milligrams of nutrient per milliliter of solution, at the absorption site, the greater the rate and amount of absorption. Because Isotonic's® solutions experience little dilution in the gastrointestinal tract, they arrive at the absorp­tion sites in high concentration to assure efficient absorption.

 

The absorption of vitamins, minerals and other supplements takes place in the small intestine by several mechanisms known as active transport, passive diffusion, and facilitated diffusion. Active transport is an energy-requiring process usually stimulated by the pres­ence of sodium in the lumen, the cavity or channel of the small intestine. This mechanism is important for the assimila­tion of vitamin C and many trace miner­als. While this mechanism will work “up the concentration gradient,” that is from a lower concentration in the intestine to the higher concentration in body tissue, it is most efficient when there is a higher concentration in the small intestine.

 

Passive diffusion works only when the concentration in the lumen of the small intestine is higher than that in the mem­brane of the small intestine and the blood. For this mechanism to operate efficiently, there must be a concentrated solution of nutrient at the absorption site. For example, if there are more milligrams of niacin per milliliter of blood in the blood stream than there are in the solution of niacin that reaches the small intestine after ingesting a niacin supplement, the niacin will not be absorbed. Therefore, it is very important that very little dilution of the supplement occurs after ingestion.

 

Facilitated diffusion works best when there are certain nutrients present that help other nutrient molecules pass through cell membranes. For example, the active transport of glucose, a simple sugar found in Isotonic's®, across cell membranes facilitates the enhanced diffusion of some minerals.

 

Because of their physiological character (isotonic), Isotonic's® solutions undergo very little dilution in the body before they reach the absorption sites. They are the ideal vehicle for rapid nutrient utilization.

 

 

What’s All This About pH?

 

       pH is a reference number, from 1 to 14, used to indicate the degree of acidity or alkalinity of a solution. A solution at pH 1 is extremely acidic and one at pH 14 is extremely alkaline, or basic. The pH of most body fluids is between 6 and 8, which is referred to as the “neutral” range. The stomach is an exception. Solutions in the stomach are in the acid range and are usually between pH 1 and 2.8.

                                                              

        When food is ready to leave the stomach in the form of chyme, it is at a pH between 1.5 and 2.8. Before any absorption can take place, the pH of the chyme must be altered by the body to bring it into the neutral range at about pH 6.5 to 7.0. To accom­plish this, the pancreas secretes a large volume of sodium bicarbonate solution to adjust the pH. Once this secretion has occurred, the absorption process can begin.

 

Isotonic's® solutions have a pH between 3.5 and 4.0. Since they don't stay in the stomach, when they move into the small intestine, they also require sodium bicarbonate to adjust their pH, but not nearly as much. This means that Isotonic's® solutions are diluted very little, leading to a high concentration of nutrients at the absorption site.

 

Now, why not make the Isotonic's® pH 7.0 so no adjustment is necessary, and therefore, no dilution is necessary? That would mean that there would be no sodium bicarbonate entering the lumen of the small intestine. For some vital nutri­ents, vitamin C for example, sodium must be present for absorption. Since the products are sodium free, they must be able to stimulate sodium secretion by the body. Keeping the pH between 3.5 and 4.0 provides this stimulus.

 

Overall, the pH of Isotonic's® is in an ideal range.

 

 

The Isotonic's Base

 

Pure crystalline FRUCTOSE is a naturally occurring nutritive sweetener. Fructose is present in almost all sweet fruits, berries, vegetables and honey. It is synthesized in the human body. Fructose is the sweetest of all natural sugars, and for this reason, it was chosen as the sweetener for Isotonic's. Unlike ordinary table sugar or sucrose, the consumption of fructose does not produce extreme “highs” and “lows” in blood sugar levels. In particular, many experts consider high blood sugar and insulin levels to be risk factors in the development of certain disease conditions. Since blood sugar and insulin levels are far lower after eating fructose than after eating ordinary sugar, fructose offers a clear alternative to people concerned about their health. It contrib­utes to the isotonicity of Isotonic's.

 

d‑GLUCOSE, also known as grape sugar and blood sugar, is the main source of energy for living organisms. It occurs naturally and in the free state in fruits and other parts of plants. Normal human blood contains 0.08‑0.1% d‑glucose. It is in­cluded to (1) stimulate the sodium pump mechanism of active transport, (2) help maintain the isotonic character of the products, and (3) cover the bitter taste of certain micronutrients and plant extracts.

 

CITRIC ACID is widely distributed in plants, especially citrus varieties, and in animal fluids and tissues. Citric acid is a necessary ingredient for pH stability of the product in solution. It contributes to the osmolarity of Isotonic's® and is a flavor enhancer.

 

POTASSIUM BICARBONATE makes the slight effervescence (“fizz”) which helps distribute all components of the product uniformly in the solution for consumption. It also contributes to producing the isotonic state in solution and plays a role in stimulating absorption.

 

SILICA (food-grade, amorphous) has been included to help prevent product caking in high moisture situations. Crystalline silica is the most abundant mineral in the earth's crust. It is essential to human nutrition and contributes to bone and cartilage formation, collagen synthesis, and skin elasticity.

 

MALTODEXTRIN, a natural polymer of d‑glucose or a nutritive polysaccharide, is used to coat the citric acid crystals to keep them from reacting with other ingredients if the product is exposed to excessive moisture. Maltodextrin has been shown to enhance the absorption of other nutrients, particularly calcium.

 

The 100% NATURAL FLAVOR is an extract containing the natural essence from lemons, limes, oranges, and other fruits.

 

These ingredients, carefully balanced and adjusted to accommodate the active ingredients, help comprise the delivery vehicle which leads to the rapid assimilation of Isotonic's®. These ingredients, as well as all our other ingredients, are from the finest and most natural sources available. They have been obtained from some of the world's foremost manufacturers and meet the rigorous standards of the United States Pharmacopoeia, the National Formu­lary, and the National Research Council's Food Chemical Codex.

 

 

 

Absorption

 

Ingested foods, drugs and nutrient supplements pass through several biological environments prior to absorp­tion. During this passage, they will traverse biological membranes, which form part of every cell in the human body. Each cell membrane is maintained in a delicate osmotic and electrophysiological balance, for optimal integrity.

 

Foods are digested and metabolized in three stages:

 

1)   Ingestion and digestion in the alimentary tract degrade whole foods into simple nutrients such as fatty acids, amino acids, nucleic acids, simple sugars, vitamins, minerals, coenzyme Q10, and numerous phytonutrients such as proanthocyanidins and carotenoids.

 

2)    Absorption of the macro- and micronutrients by the intestine and transport by the blood to cells throughout the body for chemical modification and incorporation into cellular molecules.

 

3)     Oxidation of nutrients such as fatty acids in the cell mitochondria for the production of energy-bearing molecules such as ATP and the generation of heat.

 

        When nutrients are ingested, many factors affect the rate at which they are absorbed. For example, when a vitamin tablet is ingested, the vitamins in it should be released into solution in the stomach before they are passed into the intestine for absorption. So the dissolution of a vitamin tablet by gastric juice is a rate-limiting factor. The concentration of the solution after dissolution of the tablet can be another rate-limiting factor. If the nutrient concentration is high, it may be hyper­tonic compared to body fluids and will need to be diluted before it is emptied from the stomach into the small intestine for absorption. Another limiting factor is the content of the stomach and the interaction of the nutrient with stomach contents, which also affect the rate of nutrient absorption and the amount of the nutrient eventually absorbed.

 

Therefore, it becomes obvious that in formulating dietary supplements, it is essential to maximize the benefits by providing an increased rate of absorption and maxi­mum use of active ingredients.

 

      It is well established that the rate of intestinal absorption of nutrients is regu­lated by the stomach. Stomach emptying into the intestine is in turn regulated by osmoreceptors in the duodenum, which trigger opening and closing of the duodenal valve for emptying gastric content into the intestine for absorption. Such receptors are triggered by the osmotic pressure of the stomach content.

 

The osmotic pressure of a solution which is designed to be mixed readily with body fluids should have an osmotic pressure similar to body fluids. Such a fluid is termed isotonic and is more compatible with body fluids. An isotonic solution would be more effective, safer, and faster to utilize. It empties faster from the stom­ach than a hypertonic solution, which has to be diluted before absorption and use, and is absorbed more effectively and with ease for maximum use and metabolism.

 

All biochemical and physiological processes require energy. Such energy is derived from macronutrients, including carbohydrates, fats, and protein. Such energy sources are essential for maintenance, growth, repair and energy production. These major nutrients are used by the body through the metabolic cycle, which requires enzymes, vitamins, coenzymes, and minerals.

 

To maximize efficacy and use of macro- and micronutrients, it is recommended that nutrient supplements be administered in an isotonic form.

 

 

 

The Most Frequently Asked Questions and Answers

 

 

Q. Are Isotonic's® FDA approved?

A. Isotonic's® and all vitamin supplements fall into a general category known as “dietary supplements" and are regulated under the terms of the Dietary Supplements Health and Education Act of 1994.

 

Q. How many calories are in Isotonic's®?

A. A single level capful of any of the Isotonic's® products contains about 8 calories. This would be equivalent to the fructose in 2‑3 grapes or one‑half teaspoon of honey.

 

Q.   Why is fructose in Isotonic's®?

A. Fructose is the sweetest of all natu­rally occurring sugars and helps make Isotonic's pleasant tasting with fewer calories. The consumption of fructose does not produce the extreme "highs" and “lows” in blood sugar levels like ordinary table sugar might. Some experts consider high blood sugar and insulin levels to be contributing factors in the development of certain diseases.

 

Q. Are Isotonic's® products hypoallergenic?

A. Current scientific literature cites no known instances of “vitamin allergies.” Many vitamin tablets available include dyes, fillers, binders, coatings and extend­ers which may cause allergic reactions in some people. The exclusion of these substances in Isotonic's products was carefully planned: therefore, no reports of allergic reactions are expected.

 

Q. What is the best time to take Isotonic's® supplements?

A. Basically, any time the stomach is empty is a good time, in order to take advantage of the “isotonic state”, and the processes of gastric emptying and absorption of nutrients. The products may be taken in any combination as long as the amounts of powder and water are proportional. Two Isotonic's® products, Vitamin B-12 Special Formula and Digestive Enzyme Formula with Probiotics, should be taken during or immediately after meals. The uptake of vitamin B-12 is greatly aided by the presence of a special binding protein called Intrinsic Factor that is secreted by the stomach during digestion. Digestive enzymes in Isotonic's® work well over the pH ranges found in the gastrointestinal tract, and so it is important to allow the enzymes to begin working as soon as possible in the digestive process in order to supplement our own salivary, stomach, and pancreatic enzymes.

 

Q. What are Daily Reference Intake values?

A. Daily reference Intake (DRI) values for essential nutrients are established by the Commit­tee on Dietary Allowances of the Food and Nutrition Board of the National Academy of Sciences. These “recommendations” are based on the judgment of the Committee as to available scientific knowledge regarding the known nutritional needs of almost all healthy, individuals. Since the RDI are defined for “almost all healthy persons”, there is no consideration given to special needs that require special nutritional attention. Whereas the older term “Recommended Daily Allowance (RDA)” defined the minimum doses of vitamins and minerals derived from all dietary sources that should be taken daily to prevent nutritional deficiencies, the newer term “DRI” defines adequate doses of micronutrients that contribute positively to a state of good health. Typically Isotonic's® products meet or exceed DRI values.

 

Q. What are some of the special needs Daily Reference Intake values do not address?

A. Many factors such as physical activity, climate, aging, chronic disease, dieting, smoking, alcohol, and prescription drug use constitute “special needs”. It is difficult to assess exactly how any one of these “special needs” may affect nutrient demand for an individual. However, an increased require­ment for some nutrients would certainly be indicated for many individuals with “special needs.”

 

Q. Do Daily Reference Intake values pertain to vitamin and mineral supple­ments only?

A. No. The Daily Values are designed to reflect ALL of the vitamins and minerals con­sumed in one day, including those nutrients which occur in foods or are added to foods as fortification and dietary supplements. The use of multi-vitamin/multi-mineral products offering 100% of the USDRI serves as excellent insurance that at least the basic needs are met.

 

 

Preparation of Isotonic's® Solutions

 

Isotonic's® nutritional supplements are packaged ready‑to‑use and easy to take. Just follow these simple directions:

 

1.       Remove the overcap from the bottle and remove the plastic safety seal.

2.       Unscrew the bottle cap and remove the second safety and freshness seal.

3.       Fill the bottle cap level with Isotonic's® powdered nutrients.

4.       Pour the contents of the bottle cap into the overcap or a glass.

5.       Fill the overcap up to the line with cold tap water (2.0 fl. oz.)

6.       Overcap Method: Allow the Isotonic's® solution to fizz for 15-30 seconds.

     Glass Method: Pour water from overcap into glass containing Isotonic's® nutrients. Allow                   solution to fizz for 15-30 seconds. You may mix different Isotonic's products, but be sure

     to keep the water volume in proportion to the powder (2 fl. oz. water/level capful).            

7.       Drink the Isotonic's® nutrient solution.

8.       Replace the bottle cap tightly.

9.       Do not replace overcap on bottle. Instead, save it for daily use.

 

For best nutritional results:

 

·         Take Isotonic's® on an empty stomach, preferably 15 to 20 minutes before eating your first meal (or any meal) of the day. The exceptions to this suggestion

·         Keep container tightly closed and in a cool, dry place.

·         Measure both Isotonic's® and water carefully to assure an isotonic solution.

·         Remember these 3 things as you enjoy the benefits of your Isotonic's:

1.      Isotonic's® products deliver high quality, all­ naturally derived nutrients into your system faster, using nature's own nutrient delivery system.

2.      With Isotonic's®, your body actually uses more of the nutrients you take because fewer of them are lost in the stomach's digestive process.

3.      Isotonic's® products taste good, but they're even better for you.

 

Isotonic's®: Simply the best way to give your body nutritional support. That's the advantage of nature's own nutrient delivery system ‑ isotonics.

 

 Isotonic's®: The fresh and natural choice for your health.

 

 

The Product At Work

 

 

Physical fitness has become a way of life for many Americans in the new millennium. One of the keys to keeping physically fit is good, sound nutrition. Wholesome food, properly prepared, will go a long way in this area, but the stresses of increased physical activity often make supplements a wise choice to insure nutritional adequacy.

 

Isotonic's® products are well suited for those who are engaged in athletics. From the once-a-week golfer to the marathon runner, Isotonic's® can be used to sustain your nutritional integrity. It helps to replace nutrients rapidly used in strenuous activity. The use of fructose as a sweetener is very advantageous, because it leads to a much lower rate of muscle glycogen depletion, compared to glucose. This is because fructose does not cause a rapid rise in either blood sugar or insulin. It provides a steadier supply of blood sugar and helps the energy stored in the muscles to last longer. This carries the potential for greater endurance during periods of sustained exercise.

 

Isotonic's® also helps to maintain the sodium‑potassium balance by replacing potassium lost during heavy physical activity. Much potassium is lost through perspiration. The potassium in Isotonic's® will help maintain proper potassium levels in the body.

 

The efficiency of the Isotonic's® delivery system helps to ensure that maximum benefits are derived from the supplements. Because the nutrients arrive at the absorption site more rapidly in a highly concentrated solution, excellent utilization of the nutrients should be achieved.

 

The Benefits Of Isotonic's

All products are marketable when you have a story to tell. Telling the story and turning the advantages and features of Isotonic's® into benefits for your customers will give you that “competitive edge” over traditional retailers.

 

1. Advantage

Isotonicity. Isotonic's® products become isotonic when mixed with water. Isotonic's® solutions offer the fastest and most efficient absorption of all oral forms of nutritional supplementation.

Benefit

Faster and more efficient absorption into the bloodstream increases the value of taking nutrient supplements. The health-conscious consumer maximizes his dollars spent for nutrient supplements by choos­ing Isotonic's®.

2. Advantage

Isotonic's® products are liquid when mixed with water. In an informal survey we found that nine out of ten people prefer a liquid supplement when given a choice.

Benefit

Liquids are more comfortable to take! Ask any parent how difficult it is to get a child to take that first pill or capsule! No more irritated throats or disgusting after­taste. Imagine the time savings and increased ease for the consumer who takes a variety of supplements. For those who simply cannot take conventional oral supplements, a liquid is a blessing!

3. Advantage

Isotonic's® solutions do not linger in the stomach. Because isotonic fluids pass through the stomach quickly and are rapidly absorbed into the bloodstream, many gastrointesti­nal discomforts can be avoided.

Benefit

No more unpleasant nausea, stomachache, or the burning sensation of a tablet dissolving in an empty stomach! Thousands who have shied away from supplements to avoid that “unsettled” feeling may find the answer when taking Isotonic's®.

4. Advantage

      Isotonic's® products are not encapsu­lated or compacted into a “form”. There is no need for      fillers, binders, coatings, lub­ricants, disintegrators or artificial coloring and flavoring. All         Isotonic's® ingredients are from the finest naturally derived sources available.

Benefit

Consumers don't need another form of unnatural supplementation! Isotonic's® products offer naturally derived supplements delivered to our bodies in the most natural way.

5. Advantage

The Isotonic's® package is designed not only to contain the product but to be functional! The durable plastic bottle protects the product plus the overcap functions as the premeasured drinking cup. The amount of water added to the nutrient is critical to the isotonicity.

Benefit

Isotonic's® offers an all‑in‑one product. There is no guess work involved, which assures the consumer that he or she is getting the exact amount of nutrients in the precise isotonic state desired. Isotonic's® products are easy and convenient to take with you when you are traveling.

 

 

 

 

 

 

Isotonic's Products

 

Isotonic's® OPC‑3™ is an isotonic food supplement that is made from a combination of grape seed extract, red wine extract, and pine bark extract, the three best sources of oligomeric proanthocyanidins (OPC). OPCTM also contains the anthocyanidins associated with bilberry extract and the bioflavonoids found in the citrus extract.

This super nutrient, often referred to as "pycnogenol," can help boost your body's defense system against numerous health disorders. The biological benefits of these naturally derived ingredients con­tained in OPC‑3TM have been clinically proven in Europe for over 25 years It is impossible in this short paragraph to list all of the health benefits associated with OPC’s. After decades of study and clinical experience, the benefits reported include the following, help to slow down aging, reduced risk of cardio vascular disease, improved circulation, improvement of the skin, reduces the effects of stress, improvement of vision acuity, prevention and reversal of such ailments as varicose veins, high blood pressure and heart disease. Medical and scientific profession­als alike have come to the conclusion that everyone should include oligomeric proanthocyanidins in their daily diet. Market America 's OPC‑3TM, not only provides pycnogenols, but other bioflavonoids as well, guaranteeing its product to be the finest “pycnogenol” type product on the market today. The flavonoids, including the proanthocyanidins in this Isotonic's product, are known to be potent antioxidants and have been shown to protect against the oxidation of cholesterol and other fats in lipoprotein particles. Besides their own innate ability to neutralize oxygen radicals and nitric oxide, they help to regenerate the antioxidant potency of vitamin C and vitamin E in cells. Importantly, the flavonoids also can inhibit enzymes which are known to damage tissues by generating large quantities of nitric oxide, proteolytic enzymes (collagenase, elastase), and histamine.

 

 

Isotonic's® Calcium Plus™ provides your body with an advanced, cost-effective and generous 750 mg dose of needed calcium through an optimized blend of calcium, vitamin D3, magnesium, vitamin C, and boron. Vitamin D3 acts to stimulate the production of calcium-binding proteins that help to transport calcium across cell membranes and store the mineral inside the cells. Vitamin C is included in this formulation because it is a critical cofactor in the synthesis of the soft, fibrous collagen matrix of bone. Boron is thought to improve calcium uptake in the bones, and magnesium is combined with calcium and phosphate ions in bone tissue to create a durable mineral matrix that is laid down on the collagen fibers.

Ordinary calcium tablets require stomach acid to dissolve its compounds, but Isotonic's® Calcium Plus has no need of stomach acid for its components to be utilized. It delivers an efficient calcium solution that is more readily absorbed by the small intestine. Its natural orange flavor is superior to the chalky taste of typical chewable calcium wafers or tablets.

Many calcium supplements exist in the marketplace, but only Market
America ’s Isotonic's® Calcium Plus delivers a potent package of calcium and complementary nutrients through an isotonic system of delivery. This translates into a lower cost overall when compared to calcium supplements in pill form by making available to your body more of the active ingredients. Don’t be misled by ingredient amounts. What really counts is the amount of active ingredients that your body can ultimately use.

 

Isotonic's® Multitech™ Formula provides the foundation of a good supplement program. It is important to be aware that nutri­tion is a total concept, and all nutrients must be supplied to the body for good health. Rarely does an individual suffer a single nutrient deficiency, and since it is difficult to assess exactly what we are lacking, a multiple vitamin and mineral will often provide the foundation for sound nutri­tion.

 

 

Isotonic's® Might-E-Mins

Getting your kids to maintain a healthy, well-balanced diet is hard enough. Making sure that they receive the proper levels of vitamins and minerals can be an even bigger challenge since many children frequently eat away from home – at school, at friend’s houses, at the mall, and at fast food restaurants. What is the answer? Isotonic's® Might-E-Mins™ Children’s Multivitamins. Not only will your child get all the necessary vitamins and minerals their growing bodies require in the perfect “isotonic” delivery system, but they will also enjoy the benefits of phytonutrients and probiotics (friendly bacteria) for one of the only truly complete children’s multivitamins available today. Might-E-Mins™ tastes great, too! Your kids will look forward to it every day. Might-E-Mins™ is all natural, contains no artificial flavors, preservatives or artificial colors, and is designed for ages 2-12. Besides an ample supply of the essential vitamins and minerals, Might-E-Mins™ offers phytonutrients such as flavonoids and carotenoids, which nutritionists think are important additions to the diet, and the bacterium Lactobacillus sporogenes (Lactospore®), which contributes to the maintenance of large bowel health.

 

 

Isotonic's® B12-Folic Acid Special Formula is essen­tial for the normal functioning of all the cells in our bodies. Also known as cobalamin, vitamin B12 is a coenzyme needed for fat and carbohy­drate metabolism. The classic deficiency disease of vitamin B12 is anemia, causing symptoms of paleness and fatigue. Studies have also indicated that there is a strong link between vitamin B12 deficiency and an impaired nervous system. The deficiency may also play a role in physical and emotional symptoms associated with confusion, memory loss, and depression. Folic acid is important in the metabolism of amino acids and the synthesis of proteins. Folic acid is very important in the production of' RNA and DNA, and therefore vital to healthy cell division and replication. Proper levels of folic acid have been shown to prevent neural tube birth defects (i.e. spina bifida) in newborns by lowering maternal levels of homocysteine early in fetal development. Folic acid supplementation also is thought to contribute to cardiovascular health in adults by lowering the homocysteine concentration.

 

 

Isotonic's® Antioxidant Formula is the “extermi­nator” that we need in our body to rid our system of harmful free radicals. Free radicals are by‑products formed in our bodies during the production of ATP by our mitochondria and the metabolism of foreign compounds. Free radicals are molecules that have unpaired electrons, and, as such, can be highly reactive, damaging our cells and inhibiting normal biological processes. It is believed that antioxidants offer protection by intercepting the free radicals before they do any harm. The Antioxidant Formula, containing the most important antioxidant nutrients — beta‑carotene, vitamin E, vitamin C, and the trace mineral selenium — is a substantial approach to the free radical problem.

 

Isotonic's® Isochrome™ with Coenzyme Q10 has been formulated specifically for WEIGHT MAINTENANCE and RELAPSE PREVENTION. Isochrome® is a unique combination of vitally important compounds, including chromium picolinate, chromium argininate, L‑carnitine, and coenzyme Q10, which can enhance the success of most weight-loss programs. Coenzyme Q10 is an essential nutrient that supplies a critical biochemical link that helps to create cellular energy. The remaining nutrients are “assistants” that optimize the overall effectiveness of the formula. Chromium forms part of the ‘glucose tolerance factor’ that is important for enhancing the binding activity of insulin to its receptor on cell membranes, thus contributing to better utilization of glucose and amino acids in the blood. L-Carnitine is chemically attached to fatty acids and acts as a shuttle to transport those nutrients across the mitochondrial outer membrane for the ultimate conversion into ATP and the production of heat.  Each ingredient is carefully tested, and numerous scientific studies have documented the safety and efficacy of the ingredients. Together with exercise and reduced caloric intake, Isochrome® offers the “missing link” in the weight-loss puzzle.

 

Isotonic's® VITAMIN C FORMULA is a water-soluble vitamin that should be taken daily in addition to the MultiTech and Antioxidant Formula. Most animals have an enzymatic pathway that can synthesize vitamin C from other nutrients, but this is not true for humans who must acquire vitamin C from their diets. Vitamin C, or ascorbic acid, plays a significant role in several metabolic functions. It strengthens the immune system. It is a cofactor in the synthesis of collagen, which strengthens the cardiovascular system. Vitamin C also is a cofactor in the adrenal glands for the production of the non-protein hormone adrenalin as well as noradrenalin, which acts as a neurotransmitter. When vitamin C is ingested with dietary iron, iron is more efficiently absorbed. This feature is especially important for pre-menopausal women. The intake of vitamin C derived from fruits and vegetables is typically low in the United States and should specifically be addressed nutritionally by all age groups, especially the elderly.

   

And don't forget the most remarkable significance of all these great products — its isotonic capability......perfect balance with Nature.

 

References

 

Digestion and absorption

 

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Anonymous. Absorption, distribution, and excretion. In: Remington’s Pharmaceutical  

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Free Radical Toxicity and Antioxidants

 

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